Sales of canned salmon continue to surge as Covid conscious consumers opt for more healthy, easy to use non-perishable foods.
Seafood Source highlights a new report by market tracker Fact.MR projects the global market will reach $4.5 billion this year and canned sales will continue to grow.
Consumers also care more about where their seafood comes from and wild Pacific salmon is the top choice, accounting for the highest market share of nearly 82% this year.
Boneless/skinless is the preferred canned item and those sales are expected to rise at an annual rate of nearly 7% through 2031.
Overall, wild canned salmon is projected to generate 67% of the total global market share and nearly 62% of total North American sales.
It’s good news for Alaska which provides over 95% of the nation’s wild salmon.
Canned pinks are expected to have the highest demand with a market share this year of 34.5% and an upsurge in global markets at over 7% per year.
Canned sockeye salmon is the second-highest seller, especially in Europe. Canned chums also are becoming more popular and coho salmon also is expected to have strong growth across the globe.
Salmon canning started in Alaska in the 1870s and by the early 20th century, it was the state’s largest industry, generating 80% of the territorial tax revenues. Its position then in the state economy is one that oil enjoys today.
OBI Seafoods has been Alaska’s largest canned salmon producer for over 100 years. John Daly, manager of U.S. canned sales, believes it has the staying power to remain as one of the Alaska’s most well-known products.
“There was an article that went around two years ago that said millennials don’t even own a can opener, so how is this gonna go for canned fish? That’s kind of always there. Ever since I’ve been in the industry, I’ve heard from everybody that canned salmon is dying. And here we are with record numbers.”